IFB Appliance Packaging

IFB Appliance–Essentials Packaging

The designs of these packagings of IFB laundry and dishwasher additives, rebranded as IFB Essentials, were revamped to reflect a neat and consistent design template that clubs them under a single brand name.

IFB Appliances—Essentials Leaflet

This leaflet was created to inform IFB’s loyal customer base of a new hamper of IFB additives for washing machines, dryers and dishwashers, called IFB Essentials.

IFB Appliances—Essentials Packaging

IFB Additives–Packaging

IFB Additives–Packaging

This packaging exercises included IFB washing machine, microwave and dishwasher additives and washing machine cartons. The essential element of communication in these packagings is the washing machine and dishwasher mascots that are the central focus of the labels. The varianting is colour coded for easy identification.

IFB–Trolley Packaging

IFB–Trolley Packaging

IFB–Packaging

This carton was designed for IFB’s Front Loader Washing Machines. The product features have been used in a typographical play of words on one side while another side shows the main features using large icons in a neat, structured format.